Wednesday, June 16, 2010

More than 600,000 iPhone 4 Pre-Orders Placed on First Day

Apple has released an official statement regarding iPhone 4 pre-orders, confirming that more than 600,000 orders for the new phone were placed with Apple and its carrier partners.

Apple claimed that this was “the largest number of pre-orders [it] has ever taken in a single day” and the company has apologized to customers who either had problems or were unable to place a pre-order because of the overwhelming demand on both Apple and AT&T’s servers.

As we noted earlier today, the initial batch of iPhone 4 devices may already be sold out, at least as far as AT&T and Apple online stores are concerned. While the iPhone 4 will be released in stores on June 24, 2010, shipping dates at Apple.com are now set for July 2, 2010.

Here is Apple’s statement in its entirety:

“Yesterday Apple and its carrier partners took pre-orders for more than 600,000 of Apple’s new iPhone 4. It was the largest number of pre-orders Apple has ever taken in a single day and was far higher than we anticipated, resulting in many order and approval system malfunctions. Many customers were turned away or abandoned the process in frustration. We apologize to everyone who encountered difficulties, and hope that they will try again or visit an Apple or carrier store once the iPhone 4 is in stock.”

This aligns with AT&T’s statement earlier today that iPhone 4 pre-orders were 10 times higher than those for the iPhone 3GS.

Were you able to pre-order an iPhone 4 for launch day?



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